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Privacy Policy for themikedenison.com

1. Introduction

At themikedenison.com (“we”, “our”, “us”), your privacy and the protection of your personal data are of utmost importance. We recognize the responsibility we hold in managing and safeguarding the personal data entrusted to us. In line with our commitment to privacy-first practices, this Privacy Policy outlines how we collect, use, disclose, and protect the information of users (“you”, “your”) who visit or interact with our website, themikedenison.com. This Policy is designed to comply with all applicable privacy laws and regulations, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Scope of This Policy and Data Controller Role

This Privacy Policy applies to all personal data collected via themikedenison.com and any related services made available through the website. The operator of themikedenison.com is the data controller of your personal data under applicable law and is responsible for ensuring that your personal data is handled in accordance with this Policy.

We are committed to transparency in our data practices and adhere to legal frameworks such as the GDPR for users in the European Economic Area (EEA) and the CCPA for users in California.

3. Categories of Data We Process

Depending on your interaction with us, we may collect and process the following categories of personal data:

a) Usage Data
Includes information about your interactions with the website such as your browser type, IP address, unique device identifiers, pages visited, time spent on pages, clickstream data, and the date/time of access.

b) Account Data
Data you provide when registering or updating your account, including your full name, email address, billing/shipping address, and telephone number.

c) Profile Data
Information relating to your preferences, interests, past purchases, browsing behavior, reviews or survey responses.

d) Communication Data
Includes messages sent to us, support requests submitted, comments or inquiries, and associated metadata such as response times and resolution history.

e) Technical Data
Includes device identifiers, operating system, internet service provider, browser plugins, screen resolution, and other technical configurations used to access themikedenison.com.

f) Transaction Data
Covers details of purchases or transactions on themikedenison.com, such as payment method used (we do not store credit card numbers), order history, and delivery addresses.

g) Preference Data
Includes your consent to receive marketing communications, newsletter subscriptions, product/service interest categories, notification settings, and opt-in/opt-out history.

4. Legal Bases for Processing Personal Data

We process your personal data in accordance with the following legal bases as permitted under GDPR and CCPA:

– Consent: When you voluntarily provide personal data or subscribe to communications.
– Contractual Necessity: When processing is necessary to fulfill a contractual obligation, such as fulfilling an order or delivering digital content.
– Legitimate Interests: For purposes such as improving site functionality, fraud detection, or marketing communications where privacy impacts are minimal.
– Compliance with Legal Obligations: Where processing is necessary to comply with applicable laws or a lawful request from a regulatory authority.

5. Your Rights

Depending on your jurisdiction, you may be entitled to the following rights regarding your personal data:

– Right of Access: Obtain confirmation whether we process your data and access to that data.
– Right to Rectification: Request correction or update of inaccurate or incomplete data.
– Right to Erasure (“Right to Be Forgotten”): Request deletion of your data where legally permitted.
– Right to Restriction of Processing: Request limited use of your data in certain circumstances.
– Right to Data Portability: Receive a copy of your data in a structured, commonly-used, machine-readable format and transmit it to another controller.
– Right to Object: Object to processing where we rely on legitimate interests or for direct marketing purposes.
– Rights under CCPA: Request to know, delete or opt-out of the sale of personal data (we do not sell your data).

To exercise any of these rights, please contact us at [email protected]. We will respond to your request in accordance with applicable laws.

6. Security Measures

We employ industry-standard technical and organizational measures to protect your personal data from unauthorized access, disclosure, loss, or destruction. These include:

– Encryption of data in transit and at rest.
– Access controls and authentication protocols.
– Regular security training for personnel handling personal data.
– Continuous monitoring and regular vulnerability assessments.
– Secure data backups and disaster recovery protocols.

7. International Data Transfers

We may transfer personal data to countries outside your jurisdiction to service providers or partners. Where we do, appropriate safeguards are implemented, including:

– Standard Contractual Clauses approved by the European Commission.
– Confirmed adequacy decisions for countries deemed to provide adequate protection.
– Contractual commitments from service providers adhering to privacy laws.

We ensure any international transfer of your data complies with applicable law.

8. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including to meet legal, accounting, or reporting obligations. Retention periods include:

– Account Data: Retained during the life of your account and for six years thereafter.
– Transaction Data: Retained for seven years for tax and audit compliance.
– Communication Data: Retained for up to three years following resolution of your inquiry.
– Usage and Technical Data: Anonymous or aggregated after 26 months.
– Marketing Preference Data: Retained until consent is withdrawn or up to two years of inactivity.

9. Cookie Policy

We use cookies and similar tracking technologies on themikedenison.com to enhance the user experience, assess performance, and support marketing efforts. Cookies on our site may include:

– Essential Cookies: Necessary for the website to function, such as login authentication and cart management.
– Functional Cookies: Enable personalization and site preference settings.
– Performance Cookies: Collect data on website usage to improve performance.
– Analytics Cookies: Provided by third-party analytics (e.g., Google Analytics) to monitor user behavior and site performance through aggregated data.

10. Cookie Management and GDPR/CCPA Compliance

You may manage cookie preferences via your browser settings or through cookie management tools provided on themikedenison.com. We provide consent banners where required, allowing you to opt-in or withdraw from non-essential cookies. Under GDPR and CCPA, we obtain affirmative consent for cookie categories requiring it and respect global privacy controls, including “Do Not Track” signals.

11. Children’s Privacy

themikedenison.com is not intended for use by children under the age of 13, and we do not knowingly collect personal data from children without verifiable parental consent. If we become aware that we have inadvertently collected data from a child under 13, we will take prompt steps to delete that data. Parents or guardians with concerns can contact us at [email protected] for further assistance.

12. Policy Updates and Notification

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal obligations, or for other operational reasons. Updated policies will be posted on themikedenison.com, and where changes materially affect your rights or the way we use your personal data, we will notify you through appropriate means, such as email or website notification banners.

13. Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy or our data handling practices, please reach out to us via email at:

[email protected]

We are committed to addressing your privacy concerns and ensuring your personal data is processed in a lawful, fair, and transparent manner.

This Privacy Policy reflects our dedication to GDPR and CCPA compliance and our broader commitment to safeguarding your privacy throughout your experience on themikedenison.com.